Pitbull Promotion company runs two online stores - pitbull.pl and pitbullcity.pl. The first one offers Pitbull West Coast clothing - sportswear and streetwear. The second one, except from Pitbull products, in its product range has also clothes of other high-quality sportswear producers, such as: Thor Steinar, PG Wear and Under Armour.
Pitbull West Coast has been in business for 27 years now, constantly expanding its product range and gaining more and more customers - the lovers of active lifestyle. Along with company’s development, a need to implement dedicated e-commerce solutions, that will support online sales of the brand, appeared.
Major e-commerce challenges
Creation of the new design of online stores, coherent with the visual identity of the brand
Integration of several warehouses
Work automation through integration with Subiekt GT ERP
Adaptation of the system to cross-border sales
Extension of functionalities associated with complaints and returns
Creation of the programmes strengthening customers’ loyalty