So, you’re an agency that just landed a huge multi-location brand. Or maybe, you manage PPC for an established brand experiencing huge growth across several geographies. In either case, congratulations!
But how are you going to manage and optimize paid search and display for hundreds or thousands of locations without pulling in lame results? Hire more people? Probably. Build complicated spreadsheets for importing/exporting into your existing platform? Maybe if you’re desperate.
The problem is, neither of those strategies accomplish the one thing you need right now and in the future: SCALE.